Nothing on Thursday (July 2, 2026) unveiled the Phone 4b RCB Edition, ahead of the phone’s official launch on July 7 in India. The London-based tech company introduced this limited edition phone will sell at Nothing Bengaluru Store for one day, July 7.
Event Context
“At Nothing, we’ve always believed technology should create culture, not just products. Our partnership with RCB has brought together two communities that share the same ambition to challenge convention and build something people genuinely care about. The Phone (4b) RCB Edition is our way of celebrating RCB’s historic championship victory, our incredible journey together, and giving our community something truly special,” said Akis Evangelidis, Co-founder and India President, Nothing.
Team Analysis
Nothing started as Associate Sponsor of Royal Challengers Bengaluru in 2025, and now is the team’s Title Sponsor for the 2026 IPL season.
Match Outlook
Nothing Phone 4b will be the first device in Nothing’s new ‘b’ series. It will be launched with Snapdragon processor.
